Michigan football really needed some positive name, image and likeness news heading into national signing day. While NIL didn’t appear to have an effect on signing day proper, the new initiative ...

Michigan announced that it will create an executive general manager (EGM) position in collaboration with Altius Sports Partners, as well as a senior manager of business development in ...

Here are 3 quick takes on MSU football, scheduling and the college football playoff format, and evolving NIL rules in college ...

Michigan could and should be one of the most powerful universities in the country when it comes to NIL but instead, it's flat out not. Efforts have been made to improve things in that area and, as ...

Michigan’s football program flipping five-star quarterback Bryce Underwood from LSU in November represented a shift in the Wolverines’ name, image, likeness (NIL) philosophy. After landing the ...

Michigan’s football team will enter the 2024 season as the only program riding a three-year College Football Playoff streak. The Wolverines are 30-3 during that stretch, unseating Ohio State as ...

Michigan is partnering with Altius Sports Partners to hire an on-campus executive general manager for NIL, a position that will centralize Michigan’s NIL efforts and develop new opportunities ...

Michigan's Assistant AD for NIL, Danielle Davison, also released a statement: "This partnership with Passes aligns with our university's commitment to innovation and student-athlete development.

As of late 2022, Valiant had secured close to $4.2 million in NIL deals for Michigan athletes, Wangler said, including J.J. McCarthy’s ad campaign with Bose, a team-wide deal with the Michigan ...

Michigan's VICTORS program expands on existing U-M student-athlete programming in academic and career success, health and welfare, education, leadership development, Diversity Equity and Inclusion ...

Michigan's unproven 2025 WRs, led by transfers McCulley and Simpson, aim to silence skeptics under Sherrone Moore's guidance.