Toyota ROX Concept Chops Top off 2024 Land Cruiser

Toyota’s wild new ROX concept: A rugged, open-air Land Cruiser
Toyota’s ROX Concept debuts at the SEMA Show with an open-air design inspired by the Land Cruiser’s rugged past.
Is Toyota’s New Land Cruiser Concept Secretly a Preview of the Next FJ Cruiser?
Making its debut at the 2024 SEMA Show in Las Vegas, the Land Cruiser ROX — which stands for Recreation Open eXperience — uses the current Toyota Land Cruiser 250 as its base but draws inspo from the open-top FJ40 Land Cruisers of the ’60s and ’70s.
Toyota's Land Cruiser ROX Brings Soul To SEMA
Toyota is taking enthusiasts on a nostalgia-fueled desert trip with the reveal of the Land Cruiser ROX concept, an open-top twist on its hybrid off-road SUV.
Toyota ROX Concept Chops the Top off the 2024 Land Cruiser
The Land Cruiser ROX will debut next week at the SEMA show featuring a sliding softtop convertible roof, a four-inch lift, and an eight-inch-wider track.
Toyota Land Cruiser ROX Concept Gets Morphed Into Production Off-Roader, Would You Buy It?
This virtual artist, better known as "Theottle" on social media, has resorted to CGI slicing and dicing the Land Cruiser ROX concept for the 2024 SEMA Show
Toyota's Open-Air Land Cruiser Concept Is an Incredible SEMA One-Off
With help from Toyota's Calty Design Studio in Ann Arbor, Michigan, and a focus on structural rigidity front of mind, the automaker set off to build an open-air concept version — one that pays homage to the FJ40 generation of Land Cruisers, which were available in roofless form.
Open-Top Toyota Land Cruiser ROX Is The Answer To Jeep Wrangler Dominance
Toyota's designers did a heck of a job with the new Land Cruiser, but there was one key feature they missed. With the Land Cruiser ROX concept, the North American design team has taken care of that issue, turning the latest Land Cruiser into an open-top adventurer just like the original.
Big Booty, Open Top, Off-Road Machine: Toyota Land Cruiser ROX Concept
Toyota continues with its open-air off-road concepts for the 2024 SEMA Show with the Land Cruiser ROX Concept.
Give Us the Safari Toyota Land Cruiser. We Need the Safari Land Cruiser.
In between the seemingly endless booths of aftermarket accessories, parts, and tech are the SEMA Show loss leaders that send our jaws to the floor. I’m talking about the over-the-top teasers, the one-and-done show-stoppers,
Toyota ROX Concept Previews the Topless New Land Cruiser We All Need
ROX” stands for “Recreation Open eXperience.” Yeah, we know the acronym is a bit labored, but so is "RAV4." And we all know Toyota wasn’t going to call it “ROE.” An
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‘Taco Tuesday': Part '59 Land Cruiser Pickup, Part Supercharged Tacoma, All Toyota
Vintage style meets modern capability in Proffitt's 1959 Toyota Land Cruiser FJ28 pickup restomod, which just debuted at the ...
Striking, Venture-Worthy Toyota Land Cruiser Excels On Pavement, Too
The new Land Cruiser is the beneficiary of Toyota's strategy to focus on its SUV lineup and stick with its commitment to ...
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Toyota Built A Convertible Land Cruiser For Your Wildest Overlanding Dreams
In addition to having no roof, the Land Cruiser ROX features a slanted rear end, so instead of the rear D-pillars on the standard model, the team exposed the trunk space in a way similar to the Jeep ...
Toyota Made A New Land Cruiser Pickup And A 2-Door 2025 4Runner For SEMA (Updated)
Toyota gave a pretty wild makeover to its ladder-frame SUVs for this year’s SEMA show. The Land Cruiser ROX Concept is a ...
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The Lexus GX Is the Best Land Cruiser Ever. We Drove on Dirt for Two Days to Prove It
And because Washington is littered with publicly accessible dirt logging roads, there are hundreds of miles of BDR-curated ...