Starbucks "Pick Up" locations across more than 20 states, totaling 80-90 stores, will be impacted. Niccol and the chain's website indicated that some locations would be closed permanently, while ...

Starbucks will give salaried workers only a tiny pay increase. Add that to the long list of mistakes made by CEO Brian Niccol ...

When Starbucks Corp. tapped Brian Niccol as chief executive officer in 2024, it cited the “critical need for a transformative leader” in justifying the hire. If performance significantly improves, the ...

Starbucks now has an office in Newport Beach, California, a short drive from the CEO's house.

Starbucks CEO sets a new service goal for baristas in order to improve in-store experience for customers, changes happen at ...

Starbucks CEO Brian Niccol said the company's pickup-only locations no longer match the coffee chain's vision for a warmer ...

Niccol said Starbucks was founded on customer experience, and wants to return the brand to a position of excellence.

Starbucks’ ultimate goal, its CEO says, is to return a community coffeehouse vibe to the world’s largest coffee shop chain.

In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.