WASHINGTON — Moviegoers may have to wait a little longer before movies start at AMC Theatres in the future. Starting on July 1, the movie theater chain will join its major competitors in running a ...

Add Yahoo as a preferred source to see more of our stories on Google. If you've ever found yourself irritated by the sheer amount of programming before the start of a movie in the theatres, a recent ...

Add Yahoo as a preferred source to see more of our stories on Google. Nowadays, everyone knows you can tack on a solid half hour to any movie runtime whenever you go to the theater. If a movie says it ...

Nowadays, everyone knows you can tack on a solid half hour to any movie runtime whenever you go to the theater. If a movie says it will start at 7 pm, we know there will be at least half an hour of ...

AMC Theatres has agreed to show pre-movie advertising before features begin as part of a new deal with National CineMedia, The Hollywood Reporter has confirmed. Starting July 1, AMC will run a ...

AMC, the largest theater chain in the United States, will soon start showing even more commercials before the start of a movie. This is on top of the usual 20 minutes of trailers and ads already shown ...

The theater chain announced this week it has struck a deal to air a new wave of pre-movie ads starting July 1. Dubbed the “platinum spot,” the ad will run immediately before the film begins, not ...