Diddy and Swizz Beatz have joined the fight with Kanye West against Adidas. The “Donda” rapper, 45, has been in a public feud with Adidas and Gap — two companies he had previously signed agreements ...

Nike and Adidas have been ensnared in a relentless rivalry that has commanded the athletic wear industry for nearly 60 years, attempting to out design, out recruit and out cool one another in order to ...

Adidas reportedly still retains the design rights to many of the Yeezy shoes, which could enable them to sell the shoes in the future with solely Adidas branding. Culture Reporter When Adidas ...

German sportswear giant Adidas on Thursday appointed Alasdhair Willis to the chief creative officer position, according to a company announcement. Willis steps into the role in April and will report ...

The 2026 World Cup highlights an intense rivalry between sportswear giants Adidas and Nike. Adidas holds an edge, sponsoring 14 teams to Nike's 12, and is an official FIFA global partner, supplying ...

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Fashion plays a larger role in tennis than in any other sport. That is especially true for Wimbledon. Thanks to the strict all-white dress code at the All England Lawn Tennis and Croquet Club, brands ...

Shares in Adidas fell as much as 10.5 per cent on Wednesday, after the sportswear giant warned it could hike the total price of its product catalogue in the US as much as €200 million overall this ...

Adidas wants to become the sportswear brand of choice for Gen Z shoppers. The German athletics giant announced Wednesday that it is launching a new collection of trendy sportswear-style clothing ...