Fifty-seven percent of characters in advertisements across 2021 and 2022 were women, while 43% were men, according to the “Gender in Advertising 2023 Report” from CreativeX. In 2022, men were cast in ...
US advertising growth for 2021 is far exceeding expectations, according to GroupM, leading the media giant to significantly revise upwards its ad spend forecasts for the year. Delivering an positive ...
Meta’s court filing in an FTC case shows that in 2021 Instagram’s ad revenue topped $32 billion, compared to $28.8 billion for YouTube. Meta’s court filing in an FTC case shows that in 2021 ...
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