Despite the apocryphal warning of W.C. Fields, kids and animals can sell stuff. And as a result, both have had their moments at the Super Bowl. Most notably, Budweiser made frogs talk in 1995, with ...

YouTube’s Kids and Family category is a bit of an anomaly. The category boasts some of the world’s most-watched accounts, week in, week out. But it’s also perhaps the most under-monetized part of ...

YouTube attracted some major advertisers to last night’s first-ever Creator Premieres showcase in New York. This upfront-style event highlighted in-the-works content from some of its biggest-name ...

For those of us who have logged some years in the ad industry, it can feel inevitable that once an ad platform puts ads in one place, it will expand until it puts those ads in every place. Nailing ...