The viral trend started as a clever hack, underscoring how the right kind of engagement can deliver a giant audience to just ...
A new TikTok trend has users identifying with "Group 7," thanks to an indie rock artist's mission to promote her new single. Here's what it means.
Sophia James made seven videos to promote her new song "So Unfair," and one of them inadvertently launched a trend.
A new trend is taking over TikTok, leaving For You Pages flooded with references to Group 7. What started as a creative ...
Algorithms, by their very nature, are made to be manipulated; it's just not easy to figure out, experts say. But one L.A. singer managed to get her song played millions of times on TikTok with a ...
We all just collectively decided that Group Seven were the cool people, the ‘It’ people, the baddies,” influencer Jason Sappy ...
This is the silliest thing I’ve ever witnessed. It’s very bizarre. It’s just one big joke,” the creator of the trend told The ...
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Lizzo opened the floor to those questioning the state of the music industry in a recent TikTok. On Friday (September 5), the four-time Grammy winner introduced herself as someone with "multiple number ...
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