Unless a reviewer has the courage to give you unqualified praise, I say ignore the bastard. –John Steinbeck on letting go of unwanted anchors Heuristics are mental shortcuts that allow people to make ...

Have you ever made a purchase based on the "average price" of an item, thought you got a great deal and realized you could have bought it for even less somewhere else? Have you ever negotiated your ...

Aristotle could have avoided the mistake of thinking that women have fewer teeth than men, by the simple device of asking Mrs. Aristotle to keep her mouth open while he counted. - Bertrand Russell It ...

Yes, but it could hinder us too. In the US, the holiday known as Black Friday, an orgy of consumerism, follows Thanksgiving, which is probably the least commercial holiday of the year. As sure as ...