The team will ride the aero Boardman Air 9.8, the lightweight Boardman SLR Race 9.8 and the company’s time trial offering the Boardman TTE 9.8. Along with the Boardman frames, the team will use ...

It was only a matter of time before Boardman Bikes produced a bike which honoured Chris Boardman’s track heritage. That bike is finally here - and you could win one of just 92 being made. It's called ...

Ribble Cycles has pedalled in Boardman Bikes managing director Andy Smallwood as its new chief executive. Smallwood, who has held the role of managing director of Halfords-owned bicycle manufacturer ...

Boardman Bikes have launched their new 2014 range, which includes some seriously fast looking TT bikes. The range features five bikes with the impressive AiRTTE 9.8 Di2 DA as its flagship, which will ...

The agency developed the ‘Be More’ campaign and has also been tasked with overseeing its roll-out across press, in store and online. Charlie Foulkes, marketing communications manager of Halfords said ...

What are the features that make a great bicycle? Is it that it’s low-cost, is it that it’s made of the best materials around, or is it because of the way the whole thing is constructed? Depending on ...

If you're going to ask someone to design a bike, you may as well make it an Olympic medal winner. Chris Boardman has put pen to paper and come up with this concept for his Boardman Bikes brand, an ...

LONDON, June 4 (Reuters) - Bicycles-to-car-parts group Halfords on Wednesday said it had bought Boardman Bikes, the range founded by British Olympic gold medallist Chris Boardman. Halfords declined to ...

Wow! Veteran? Not sure exactly where that time has gone! Although it did occur to me when thinking about this conversation ...