How Amazon’s in-house agency is using AI in the creative process
Amazon’s customer reviews have always been a wealth of information—for both brands promoting their wares and consumers ...
Marketing Week13d
‘Suboptimal process’: Only a third of agencies believe they receive constructive feedback, study finds
While around half (52%) of marketers believe they give clear and constructive feedback, less than a third (30%) of agencies ...
Film & TV Marketing Agency Wild Card Creative Group Teams With BlueMoon AI To Transform Marketing Creative Process
EXCLUSIVE: Wild Card Creative Group (WCCG), which has recently ... preventing any slip-throughs during the finishing process.
Marketing Dive21d
The ultimate creative snack pack: in-house and external agencies
Working side by side with brand teams earns in-house agency members a creative seat at the table and a hand in the wonderfully messy process that is creative ideation. They’re seen as a partner ...