This is the second post in a series based on the new free online course, Design Thinking for Leading and Learning, offered through edX and taught by Justin Reich and other guest presenters from the ...
The following is the second of two excerpts from The Way to Design, a guide to becoming a designer founder and to building design-centric businesses. It was adapted and reprinted with the author’s ...
In marketing, sales and customer relationship management, every day presents a new set of challenges. Shifting media consumption habits and digital transformation sometimes cause companies to struggle ...
Apply foresight tools such as scenario planning, backcasting, and systems mapping. Collaborate on creative problem-solving ...
An approach that promised to democratize design may have done the opposite. When Kyle Cornforth first walked into IDEO’s San Francisco offices in 2011, she felt she had entered a whole new world. At ...
But how does one learn the Design Thinking methodology? Look no further than the New Products and Services Lab. This 10-week course partners student teams with companies to solve a real-life business ...