Google Analytics 4 taps AI to surface insights, enable custom metric tracking, and provide data-driven recommendations. Automated insights detect anomalies and surface emerging trends in your data.

Google Analytics introduced a new AI-powered feature called Generated insights that automatically detects and explains significant data fluctuations. The feature uses natural language to surface ...

eWeek content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More Generative AI (GenAI) is a type of artificial intelligence ...

Google Analytics 4 enables exporting audience and engagement data to BigQuery for deeper insights. Google Analytics 4 now allows exporting user data to BigQuery. The data includes audience membership, ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In today's rapidly evolving financial landscape, the ability to harness data for actionable ...

While the new feature is similar to anomaly detection, trend detection highlights more gradual changes that unfold over an extended period. Google Analytics 4 (GA4) added a new trend detection insight ...

Dr. Shay David is co-founder and CEO of retrain.ai, an AI talent intelligence platform that uses skills to help hire faster & retain longer. Over the last few years, I've witnessed firsthand the ...

With cars zipping down tracks at more than 200 miles per hour, Formula One racing is one of the most thrilling sports experiences today. The merging of car and driver into a single unit captures ...