Google will soon make significant changes to its Google Ads API, simplifying the process of uploading conversion adjustments. Why we care. This update removes a key friction point for advertisers and ...

Google has released version 22 of the API, this is a major release with dozens of updates. Updates include smart bidding ...

Google updated its Google Tag Manager (GTM) conversion tag, removing the ability to configure user-provided data for Enhanced Conversions directly in the tag. What’s new. The Enhanced Conversions ...

Google Analytics 4 update unifies conversion reporting across Ads and Analytics, introducing 'key events' and privacy-first measurement solutions. GA4 introduces 'key events' to replace conversions in ...

Google Ads engineers have been working to fix conversion reporting since a bug caused conversions to be overreported for in the AdWords API, Google Ads API beta and Google Ads scripts. Status update.

Google announced last week a new version of the Google AdWords API, v201309, has been released. The major difference is bringing the offline conversion import feature into the API. But there are ...