Understand the key differences between search rankings and AI citations, and how to create content that performs in both.

How to make ChatGPT Search your default search engine To make ChatGPT Search your default search engine, you'll need the Google Chrome browser to download an extension from the Chrome Web Store.

Despite Bing's recent gains after adding an AI chat feature, Google Search is still the undisputed leader. This guide shows how to make Google your default search engine on any browser.

Some users want to replace their preferred search engine with an AI search engine like ChatGPT. So, how can ChatGPT be made the default search engine in Chrome and Edge?

Website optimization means adjusting your website’s structure, interface and content to appeal to search engines, load faster, provide a great user experience, drive conversions and appeal to AI ...

Learn how topic clusters can boost your site's authority and rankings, plus tips for creating content-rich hubs that satisfy users' needs.