LEGO Insiders is LEGO’s loyalty rewards program, where shoppers earn points for purchases, product registrations, and select activities on LEGO.com. Those points can be exchanged for exclusive kits, ...

It's time to level up your Lego buying. As Amazon offers its Prime Day Early Access sale, Lego is offering its VIP members double VIP points during the entire sales period and beyond, until Oct. 16.

Hogwarts Castle is easily one of the most anticipated LEGO sets of the year, and it is available now to purchase on the LEGO shop if you are a LEGO VIP member. The set is a staggering 6,020 pieces and ...

Lego is releasing a brand new X-wing model just in time for May 4, known as “May the Fourth” in Star Wars parlance. The $239.99 model is available to order right now if you’re a Lego VIP member (it’s ...

Last Saturday I went to an official Lego store one hour before the doors opened to the public. I got a lot of free cool stuff. I got to roam the store in peace to check out special holiday offers ...

Lego is making sure that Amazon doesn’t have all the fun to itself over Prime Day by offering Lego VIP members double VIP points over the Prime Day sales event. Amazon Prime Day starts tomorrow, ...

The Lego movie told us that we should throw out the instructions and, as Master Builders, make whatever we want. But for many, Lego sets are all about reliving our favorite things one brick at a time; ...

Instead of peddling back prices, LEGO has decided to double its VIP points for the entire catalog of sets. This way, they will give buyers more points the more they purchase the LEGO sets. LEGO VIP ...

It will run from July 11 to July 15 for five days. For its VIP customers, the toymaker is providing exclusive goodies and discounts. According to a June report from Brick Clicker, all sets, including ...