This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Imagine a dystopian police state dominated by poverty, ...

Liquid Death has launched a new promotion for people who are totally into the water memorization meme with their new "Smarter Water" campaign. Teaming up with Amazon for the promotion, the team have ...

In a new ad campaign, a visibly pregnant Kylie Kelce knocks back pints of mountain water. The "Not Gonna Lie" podcast host partnered with Liquid Death, which typically packages its still water in ...

The anti-hero janitor turned superhero may have fallen into a vat of toxic chemicals, but he knows that the amount of sugar packed into traditional sodas is bad news. In this new spot, Peter ...

Carlsbad native and skateboarding icon Tony Hawk, or rather, one-tenth of him, is promoting beverage maker Liquid Death’s line of soda-flavored sparkling water drinks that offers 1/10th the sugar of ...

I don't know the team of wild geniuses over at Liquid Death who come up with this stuff, but the canned-water brand has once again delivered the goods, and this time they only needed "1/10th of Tony ...

In its latest attention-grabbing marketing stunt, Liquid Death gives prebiotic soda brands some shit about all that fiber. The brand launched the “Toilet Taste Test” campaign to promote its line of ...

Canned bottled water company Liquid Death had become immensely successful with a valuation of $1.4 billion in 2024. According to an article published by ainvest.com, one of the biggest reasons behind ...

If your dream is to clone legendary Black Sabbath vocalist Ozzy Osbourne, Liquid Death’s most recent marketing stunt might have been your best bet. The brand launched a campaign to sell 10 cans of ...

MrBeast’s chocolate brand Feastables is now teaming up with Liquid Death for a new flavor called ‘Peanut Butter Cup sparkling water.’ The combination of these brands has surprised fans who never ...

The cult-favorite water brand steps into the energy drink market with four coffee-level caffeinated options meant to bring ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Imagine a dystopian police state dominated by poverty, with ...