Pepsi is bringing back an expanded “Pepsi Challenge” for 2026. Pepsi’s 2025 revival of “The Pepsi Challenge,” which originally debuted in 1975, pitted Pepsi Zero Sugar against Coke Zero Sugar, with ...

Add Yahoo as a preferred source to see more of our stories on Google. Photo: Pepsi If you happen to be visiting Hersheypark this week, you could have a chance to take part in The Pepsi Challenge.

Pepsi has reignited the Cola Wars. Fifty years ago, Pepsi launched the Pepsi Challenge in a blind taste-test against Coke, its biggest rival. Pepsi won. Now, Pepsi is going nationwide to let more than ...

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Summer has always been peak soda season, and Pepsi is leaning into the nostalgia by bringing back one of its most recognizable marketing campaigns. Fifty years after the original Pepsi Challenge ...

Pepsi products and branding are seen during the BET Experience Fan Fest at Los Angeles Convention Center on June 07, 2025 in Los Angeles, California. ras Griffin/Getty Images for BET/Getty Images ...

May 8 might be National Have a Coke Day, but this year, the spotlight is on Pepsi as the brand brings The Pepsi Challenge to Coke’s backyard. Pepsi is challenging Atlanta to the ultimate showdown, ...

Add Yahoo as a preferred source to see more of our stories on Google. Pepsi will bring its Pepsi Challenge to Connecticut. (Courtesy of PepsiCo) Pepsi is challenging Connecticut residents to choose ...

Coke and Pepsi have been fighting to win over tastebuds for over a century but despite the latter winning the taste-test challenge it’s standing is sliding. Coca-Cola and Pepsi were both founded by ...

PepsiCo is bringing The Pepsi Challenge to Coca-Cola's backyard, as they are holding the event this weekend in Atlanta. Starting Thursday (Have a Coke Day) and running all the way until Sunday ...

The Pepsi story is one of innovation, reinvention and lasting cultural impact. What began as a local favorite known as ...