Starbucks (NASDAQ: SBUX), with the success of its Unicorn Frappuccino, has become one of a handful of companies that have managed to master the art of capturing public attention. Call it car-crash ...

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The company has a limited-time hit, but it may also have found a new audience. The Unicorn Frappuccino joins products like KFC's Double Down (the sandwich that used fried chicken as bread), Tacos Bell ...