Roc Nation said this week that Bad Bunny’s Super Bowl halftime show set a global viewership record of 4.157 billion.

The figure was reportedly a combination of viewership across global & U.S. broadcasts, YouTube and other digital properties.

Bad Bunny brought eyes to the screen like never before. The Puerto Rican pop star’s performance at the Super Bowl 2026 ...

If there were any questions why Jay-Z picked Kendrick Lamar to perform the Super Bowl LIX halftime show February in New Orleans, a listen inside the Los Angeles Dodgers’ clubhouse after they won the ...

In a game-changing play for the entertainment industry, Jay-Z‘s Roc Nation has secured an extended partnership with the NFL, continuing its role as the creative force behind the Super Bowl halftime ...

Very few events grasp the nation’s attention like the Super Bowl. Each February, the NFL’s top teams come together for a head-to-head competition to determine who will be crowned the national football ...

The NFL has a reason to dust their shoulders off because the league is extending its partnership with Roc Nation, Jay-Z’s entertainment power house, to continue producing the Super Bowl halftime show.