DETROIT, MI--(Marketwired - May 22, 2015) - Serta, the #1 mattress manufacturer in the United States, has launched a new integrated marketing campaign, created by its lead creative agency Doner, that ...

DETROIT — The Serta Counting Sheep are baaack! After a three-year absence, the iconic Counting Sheep return to the bedroom in a new integrated marketing campaign that supports the launch of the new ...

For the first time since 2011, mattress brand Serta is reintroducing its iconic spokes-animals the Counting Sheep in a new campaign titled "It’s Over." Developed by lead creative agency Doner, the ...

HOFFMAN ESTATES, Ill. — The Serta Counting Sheep are back in Serta’s new "Mattress Heist" campaign, launching this week and running through Labor Day. The campaign centers on a new television ...

Participating retailers offer a free limited edition Serta Counting Sheep Plush Toy Benefitting City of Hope Mattress shoppers across the United States are invited to join the fight against cancer ...

Serta’s lead creative agency, Doner, worked with director John Hamburg (Along Came Polly, I Love You Man) and Aardman animation director Peter Peake to launch “It’s Over” for the brand, in time for ...

DORAVILLE, Ga., May 21, 2026 /PRNewswire/ -- Serta Simmons Bedding, LLC, one of the world's leading sleep companies, announces the launch of the all-new Serta Perfect Sleeper ® mattress collection, ...

For the first time since 2011, mattress brand Serta is reintroducing its iconic spokes-animals the Counting Sheep in a new campaign titled "It’s Over." Developed by lead creative agency Doner, the ...