Smokey Bear has had some unusual friends through the years. Over the last half century, comedians Cheech and Chong, singing cowboy Roy Rogers, Spock from "Star Trek" and other notables have promoted ...
Smokey Bear is lionized in “Decades,” his latest PSA, for good reason. The moving spot compels us to take stock of Mr. Bear’s decades of professional forest-fire-fighting work. At 80, Smokey’s moving ...
The one and only Smokey Bear turned 80 on Friday. The U.S. Forest Service hosted celebratory events across the nation. The Ad Council is behind the imaging of Smokey Bear and other PSA campaigns.