“Social media” is a gigantic umbrella term that nobody can precisely define. Twitter, Reddit, Facebook, 4Chan, you name it. It doesn’t matter if it’s a worldwide platform or a tiny forum chat; if it ...

NEW YORK, Nov. 14, 2019 /PRNewswire/ -- ListenFirst, the most comprehensive social media analytics solution for the enterprise, today announced the launch of a first to market social listening and ...

Social listening is an underused tactic for gaining consumer insights at scale. Observing and analyzing discussions on social media platforms allows you to better understand customers and prospects ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Social listening is a valuable tool for B2B marketers. It helps monitor market sentiment and ...

Understanding and selling to patients, physicians, and providers online requires skilled analysts, analytic frameworks, and technological power. Today’s healthcare brands – having overwhelmingly ...

Bitcoin could see another week of correction before it manages to recover above $100,000, based on historical chart patterns. Social sentiment around Bitcoin has hit its lowest point in 2024, which ...

The changes to everyday life due to COVID-19 are causing a resurgence of interest in social listening. Businesses are using it to understand the evolving consumer mindset, craft appropriate marketing ...

This content has been created by the Finextra editorial team with inputs from subject matter experts at the funding sponsor. Marc Blinder from Adobe discusses multi-channel analysis and social media ...

People from all walks of life share on social media, including your customers. Are you listening? Here's how social listening improves the customer experience. Social listening is the process of ...

Opinions expressed by Entrepreneur contributors are their own. Any marketer knows that social media is fertile ground for effective brand promotion and lead generation. A well-built business page on ...

Few marketing tactics stand the test of time, but word-of-mouth marketing is an outlier. Today, with both companies and consumers taking up more space online due to COVID, word-of-mouth marketing has ...