Turning Point's alternative halftime show featured Kid Rock, Brantley Gilbert, Lee Brice and Gabby Barrett

The Super Bowl halftime show has evolved from marching bands to a global spectacle featuring pop stars and cinematic productions.

On the new Billboard Pop Shop Podcast, Katie & Keith are talking about who could helm next year's show -- and when country could take the reins.

Three candidates have emerged as Super Bowl 60 halftime-show performers: Adele, Taylor Swift, and Miley Cyrus. All three are titans of the industry in their own right, accruing billions of streams and millions of sales between them. Fans have also suggested additional names, further muddying the waters.

WWE star Logan Paul explained his reasoning behind his one-word answer on whether he was excited for Bad Bunny's halftime show at Super Bowl LX.

The Backstreet Boys want to perform at the Super Bowl halftime show alongside other icons from the '90s and early 2000s. The band once turned down a chance to perform during the NFL game and instead opted to sing the national anthem.

You’ll want to know why a politically driven alternative to the Super Bowl halftime show ended up sparking conversations about unexpected viewing trends — including a Puppy Bowl moment that surprised many.

Beyoncé wasn't dancing to "Yo Perreo Sola" in Bad Bunny 's star-studded casita at the 2026 Super Bowl, but she still scored a seat inside Levi's Stadium. The halftime show alum waited until February 12 to share her Super Bowl outfit—starring the stirrups leggings trend —as to not outshine the " triumphant " Benito Bowl.