The fast food brand, known for its frequent menu introductions and limited-edition offerings that keep a rabid fan base on its toes, set out to double the pace of menu innovations in 2025 — and ...

It was #1 last year. It’s #1 again this year. What is the brand’s secret hot sauce? Everything starts with letting the franchisees push innovation. If you want to glimpse Taco Bell’s vision of ...

Major Mexican chains such as Taco Bell and Qdoba continued to attract more consumers and build more restaurants last year, as smaller brands including Bubbakoo’s Burritos also accelerated their growth ...

Austaco is the entrepreneurial story of how two sports-loving migrant Sooners parlayed a single restaurant in North Austin into one of the largest fast-food franchises in Texas — and how they became ...

Budget-minded fast-food fans may want to mark their calendars. Taco Bell is rolling out a new value menu featuring items ...

After initial success with a Bobby’s Burgers restaurant in Utah, multi-brand franchisee Joe Sample is doubling down on the partnership with a deal for multiple units in Arizona. The development builds ...

The Taco Bell Foundation announced it is awarding a record-breaking $28 million in Community Grants to nearly 500 nonprofit organizations across the U.S. – marking the largest annual grant investment ...

Easily one of the most popular consumer brands in the United States, Taco Bell is a name practically every American knows for its distinctive gastronomic offerings. “Taco Bell is unique in the sense ...