In today’s competitive landscape, protecting your brand is more important than ever. A trademark serves as a shield for your ...

Creating a unique business name is one of the most exciting parts of starting a new business. This name is a key feature of ...

“Who would want to use my company name?" This is a common mindset among many small business owners today, and it’s one reason why they often fall into costly traps they never anticipated. If you're ...

Forbes contributors publish independent expert analyses and insights. When you’re starting a company, you’re juggling a hundred priorities: building the product, hiring the team, raising money, ...

Learn how to address prior trademark filings in China with strategies for market entry, from opposition to invalidation and ...