Nominations open Q1 2026 for prestigious recognition program that honored 400+ organizations across 23 industries and 60+ ...
Building a strong brand is crucial for the success of any business. In the early stages of a startup, founders can start the brand-building process by protecting their intellectual property, ...
And here’s what should worry every brand leader: if AI can’t find you, customers won’t be able to either. The shift from ...
Trademarking visual elements, including logos, specific colors, fonts, and unique packaging, is critical to protecting a brand’s visual identity. These elements are often the first touchpoint with the ...
What do trademarks and brand protection mean? Trademarks and brand protection refer to legal measures taken to safeguard a company’s distinctive symbols, logos and brand identity from unauthorized use ...
DoubleVerify launched a new suite of services designed to help advertisers better match their brands with specific connect-TV ...
The strongest paid search strategy builds on your brand’s unique value. Here, you control the customer experience and messaging, driving traffic that converts from search, via Google Ads. Your brand ...
Meghan Markle's efforts to launch her American Riviera Orchard lifestyle brand have faced another obstacle. According to a report, the U.S. Patent and Trademark Office (USPTO) is now questioning the ...
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