If your email marketing campaign isn't doing well, it's not that email is old. Your strategy likely needs improvement. A ...

This article advises writing effective emails using ChatGPT. Focus on frustration-based subject lines, bold openings, deleting warm-ups, making readers feel understood, and providing immediate value.

Forbes contributors publish independent expert analyses and insights. I write about how creativity and communications accelerate success. Most of the communication workshops I facilitate focus on ...

You work hard to write the perfect email to a prospective customer. You hit the send button full of hope that you will get a positive response. Then, the waiting begins. A day goes by. Then another.

The best way to start your email is to make an impact — choose a hook that talks directly to your target market’s problem. Your outreach is not just about sending emails. It is about sending the right ...