It’s still featured on Heinz ketchup bottles today and is central to the brand’s identity. ... There aren’t 57 now. There are, in fact, hundreds of Heinz varieties.

Heinz launches its "breakfast ketchup" campaign in Waffle House locations and diners across America, dividing opinions on the ...

The ‘57 varieties’ label on the neck of Heinz Tomato Ketchup was selected at random by founder Henry Heinz. NurPhoto via Getty Images. The need for a number logo came after Heinz spotted a ...

The Heinz slogan, "57 varieties," has become iconic since its origin in 1892, but a lot happened before it appeared on every Heinz ketchup bottle. Skip to main content.

This 1931 advert shows the 57 varieties slogan that is still used today Credit: Heinz. Posting on Twitter, ... Heinz Tomato Ketchup was founded by American businessman Henry John Heinz.

After tasting 14 distinct varieties of ketchup, ... Also, Heinz ketchup doesn't just come in a one-size-fits-all serving ...

This March 2, 2011, file photo, shows containers of Heinz ketchup on the shelf of a market, in Barre, Vt. The Kraft Heinz Co. reports earnings, Thursday, Aug. 3, 2017.

They have introduced several new products, such as Heinz Hot Varieties, Sauce Drops, and Heinz Remix. The latest example of their strategy is the Pickle Ketchup.

Heinz wants to give you more freedom to customize your condiments – a lot more freedom. The maker of ketchup, sauces and other food products long ago surpassed the 57 varieties touted on its labels.

For Heinz ketchup, nothing is more important than tomatoes. Sure, by calories, a tablespoon of the flagship condiment is 80 percent added sugar. But by weight — and frankly, by reputation — it ...