Prime Video has greenlit five new unscripted titles and a Halloween special for the LOL comedy franchise as part of its ...

I'll be honest: this feels like a strange and fascinating moment to become the editor-in-chief of strategy and Media in ...

Brand manager Courtney Dodds discusses how the hydration brand is expanding its Grand Prix presence through activations, ...

Seasonal promotions, streaming campaigns and public-sector messaging helped drive activity during the week of May 18 to 24.

The broadcaster is rolling out 50 new and returning titles alongside an expanded sports calendar and audio slate as it ...

A&W Canada is backing the national rollout of its new Smash Burger with a campaign that turns the product name into both an ...

McDonald's leads radio activity as food service, retail and public sector categories dominate across major markets.

Yahoo has partnered with data platform Datadesk to integrate online and in-store retail transaction data from Moneris into the Yahoo DSP. Moneris processes roughly 40% of retail transactions across ...

Cineplex has signed a deal to sell its media division, Cineplex Digital Media (CDM), to Creative Realities Inc. (CRI), a U.S.-based digital signage solutions company. CRI will acquire all the issued ...

Calling it a “Canada first,” Cineplex Media on Tuesday launched programmatic cinema advertising, giving advertisers automated access to its cinema inventory in movie theatres across Canada. Brands and ...

For its latest campaign, Heinz Canada says it’s focusing on engaging consumers through high-reach social channels including YouTube and Meta, and partnering with Uber Eats in select markets. “Looks ...

The Curling Group (TCG) has acquired ownership and operation of the Grand Slam of Curling series from Sportsnet effective at the conclusion of this season. Sportsnet will continue as the exclusive ...