To promote the ice cream — which was made with Don Q Rum — the brand worked with Roberto Berdecia, a Puerto Rican mixologist ...

While some brand leaders, such as Tesla CEO Elon Musk, have rallied for President-elect Donald Trump throughout his campaign, ...

Luxury fashion brand Gucci has bolstered its comms team by hiring three senior executives. Valérie Leberichel will join Gucci ...

Declaring Calm - who bought 30 seconds of silence on CNN - the winner of the US election. “They’re capitalizing on the chaos, ...

Pinterest announced its Q3 numbers Thursday, posting earnings per share of 40 cents on an adjusted basis and quarterly revenue of $898 million. Pinterest now has 537 million global monthly active ...

One way to achieve this is by leaning into traditional news sources, which tend to be the most trusted: Our study found that ...

Gap’s recent marketing work has focused on dance and music through upbeat campaigns with musicians Tyla and Troye Sivan, both ...

SiriusXM Media, the advertising arm of audio entertainment company SiriusXM, has partnered with LiveRamp, a data ...

In four ads directed by Academy Award winner Taika Waititi, Sephora shows that many gifting conundrums are caused by ...

The VP of Global Creative, who built Pinterest’s in-house creative agency “House of Creative,” talks about how the brand ...

Having spent over two decades in India and Singapore as a marketer at the home of branding, Procter & Gamble, Coach CMO and ...

There was a time when, in the words of Anna-Louise Gladwell, managing director of indie digital agency AnalogFolk, freelancing was widely seen as something of a “distress purchase”.