In today’s Digest we cover OpenAI raising USD$122bn in its latest funding round, Anthropic set to sign a deal with Australia ...
Roman Vrublivskyi, CEO of Attekmi, explores this year’s top ad tech trends, from first-party data to supply path optimisation ...
Native advertising, done well, is genuinely good. Sponsored content that matches the quality of the surrounding editorial.
In today’s Digest we look at Australia’s eSafety Commission warning of ‘major gaps’ in the enforcement of the country’s under ...
Adzymic, a Singapore-headquartered ad tech company, is powering an advanced omnichannel campaign for the launch of McDonald’s ...
In today’s Digest we cover Claude’s paid user growth surging, AdGreen’s findings on how changes to advertising production ...
We spoke to Neda Lazic, Marketing Network Operations & Capabilities Senior Director, Eurasia & Middle East OU, The Coca-Cola ...
In today’s Digest we look at TikTok introducing three new ad formats, OpenAI dropping its partnership with Disney as it ...
At the 3rd edition of the CFNEWS South-East External Growth Awards, an esteemed French award ceremony, held on March 26 in ...
Social media has become such a dominant force in our lives that it’s hard to imagine a world without it now. As time has ...
Adaptive Rules Centre (ARC). The case study highlights results from a performance-based SSP who utilised ARC to resolve creative quality issues, significantly improving auction performance across its ...
"At Amnet, we’ve always been committed to innovation, which we believe is fuelled by experimentation. That’s why we are ...
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