Real American Beer is aiming to fulfill late founder Hulk Hogan's goal of topping Bud Light and other rival brands and is using unique marketing campaigns to do so.

The annual Genesee Keg Tree lighting draws thousands of locals and visitors to come enjoy food trucks, beer samples and the ...

The annual lighting of the Genesee Keg Tree is a highly anticipated event in Rochester. News10NBC got a sneak preview of the tree outside the Genesee Brew House.The tree, named Newsweek’s number one ...

Two Rochester area holiday attractions have been named among the best in the nation in the 2025 USA Today's 10Best Readers' ...

Five holiday attractions and a village in New York have been named among the best in the nation - and the most festive around ...

The Keg Tree is now a national star. Newsweek named it one of the best Christmas trees in the entire country—an especially ...

Visit the Oncenter Crouse Hinds Theater for a night of wonder and holiday cheer. Blending world-class circus acrobatics and ...

Corey Howell / Surfing Santas For many, Christmas is a holiday season built around longstanding traditions. Christmas light tours, ornament shopping, a Christmas market, eggnog, a train ride, ...

A Rochester brewery's unique holiday creation beat out Rockefeller Center's famous Christmas tree in a Reader's Choice ...

The Genesee Brewery is getting ready to light up the keg tree. The event runs from 5-9 p.m. Friday outside the Genesee Brew ...

ROCHESTER, N.Y. — An annual holiday tradition is returning to the Genesee Brew House. The Genesee Brewery’s Keg Tree Lighting party is set for Friday, Dec. 5. There will be music, food trucks, beer, ...

In truth, little about the kosher label is as black-and-white as it once was.