What: “Heinz Chip Dip,” a limited-edition offering to help align Heinz ketchup with potato chips (rather than fries) in the minds of consumers, extending the brand’s “It Has to Be Heinz” platform.

A good steak marinade can elevate just about any cut. Sweet ingredients may not seem like an obvious flavor enhancers but can ...

The limited-edition offering, created with agency partner Rethink, includes a kit featuring a bottle of Heinz Ketchup, a glass jar for dipping, and a bag of chips.

And so, the Heinz Chip Dip was born. The company launched the limited-time Chip Dip with availability beginning on March 12, just two days ahead of National Potato Chip Day. The package includes a ...

If it's made from a potato, it belongs in ketchup. That's the proposition ... The pickle brand is launching 8-ounce bottles of Just The Brine, which the Kraft Heinz maker touts as perfect for ...

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Steak marinating in bag surrounded by honey, brown sugar, and spices - Candice Bell/Shutterstock ...