One word of caution: Lisbon's Tram 28 and the Santa Justa Elevator ... These modes of transportation have become tourist attractions themselves, especially the Santa Justa Elevator and Tram ...

Want to spend the perfect 4 days in Lisbon? This guest guide by Hannah of That Adventurer has you covered, and I’ve added ...

You also have Lisbon's iconic trams, particularly Tram 28, which are practical and also a fun sightseeing experience. Be prepared for crowds during peak times if you’re planning to ride on Tram ...

The key is to leverage residents and visitors already in the city and then extend this creative way to market Lisbon. Lisbon has come up with a smart marketing campaign to market the city, using ...