NBA legend Michael Jordan didn't hold back on young players looking to create their own logo or start their own brand.

What several OU football players did last month on Saban Field at Bryant-Denny Stadium didn't go unnoticed, or forgotten, by ...

Michael Jordan discussed issues plaguing current signature sneaker logos for NBA players during his segment on NBC.

The California product has put the shorthanded Celtics on his back lately, notching 25+ points in eight of his last nine ...

Michael Jordan spoke during his NBC Sports segment about modern players copying his logo strategy when coming up with their ...

Michael Jordan shares candid thoughts on today’s logo-first era, explaining why true branding only comes from the work put in ...

Michael Jordan got to the top of the mountain and stayed there thanks to his relentless pursuit of greatness. Jordan’s ...

Today's NBA is a league of millionaires, and Michael Jordan gets as much credit for that as anyone else. MJ changed the game in the '90s, becoming a global superstar. Jerry West might be the NBA's ...

“It was the basis of my career,” Michael Jordan said.

While Panini is accusing Fanatics of damaging its business, it has also told potential buyers the company is more valuable ...

However, Kuminga is still a prime trade candidate for the Warriors in mid-November, as the Dubs have continuously struggled to get the most out of the talented 23-year-old NBA champion.