Adweek on MSN8d
Volvo Debuts Its First Ad Created Solely By AI-and There's Not a Single Car In It
Can an automotive ad that doesn’t mention or show any cars turn buyers on to the idea of dropping up to $80,000 on an ...
Volvo's AI-Generated Ad In Saudi Arabia Pulled Because It Was 'Not In Line With Volvo Cars' Global Guidelines'
Volvo has pulled an AI-generated ad made for Saudi Arabia because it is "not in line with Volvo Cars' global guidelines." ...
Crystal Light goes boozy, Volvo’s new AI ad raises eyebrows, and Pretty Little Thing tries to glow up
This week in branding news, Volvo released its first-ever entirely AI-generated ad, fashion brand Pretty Little Thing ...
Carscoops8d
First AI-Generated Video Ad From Volvo Doesn’t Show A Single Car
Volvo’s Saudi ad is AI-generated, with no cars shown and focus shifting to messaging. AI reduced production time from months to weeks, making the process more efficient. The ad uses a voiceover to ...
Volvo Cars may move some production to US over Trump tariffs
Volvo Cars last year moved production of its EX30 electric vehicles from China to Europe to avoid European Union tariffs.