British luxury carmaker Rolls-Royce says super rich fueling a demand boom for bespoke models
BMW-owned Rolls Royce Motor Cars, like other luxury car brands, has seen an uptick in demand for bespoke and complex car models in recent months.
Rolls-Royce invests $370M to build more bespoke luxury cars
Rolls-Royce aims to boost profits by enhancing the level of personalization in its cars, rather than increasing production volumes.
Rolls-Royce cars pushes the pedal on customisation
There customisation can be taken to a new, even pricier, level in consultation with the firm’s army of designers. Rolls will say merely that “hundreds” of customers have done so. The ultra-rich may not be feeling the pinch quite as hard as buyers of lowlier luxuries,
Rolls-Royce Bets Big on Bespoke with $370M USD Investment in Goodwood Facility
Rolls-Royce has announced a landmark investment exceeding $370 million USD to expand its manufacturing facility at Goodwood, marking its largest financial commitment to the site since its 2003 opening.
Rolls-Royce CEO: Tariffs will have some impact on luxury goods, but don't weep for the luxury car maker
Rolls-Royce ( BMW.DE) CEO Chris Brownridge, like many other importers, is wary of President-elect Donald Trump's plans to impose an array of tariffs on an array of countries. But he's not all that worried, to be honest. That's because business has rarely been better for the carmaker with products that start at $370,000.
The seven best one-off, bespoke Rolls-Royces of 2024
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Rolls-Royce to invest $376 million in UK plant to focus on bespoke cars
British luxury automaker Rolls-Royce said on Wednesday it will invest 300 million pounds ($376 million) to expand its Goodwood plant to focus more on bespoke cars for high-end clients, featuring anything from gold sculptures to mother-of-pearl artwork.
Trump tariffs? No problem, says Rolls-Royce CEO
Rolls-Royce CEO Chris Brownridge, like many importers, is aware of President-elect Donald Trump’s plans to impose a range of tariffs on various countries. However, he remains unperturbed, citing that business has rarely been better for the luxury carmaker, whose products start at $370,000.
Rolls-Royce is getting ready to meet the super-rich's growing demand for bespoke cars
Rolls-Royce Motor Cars is going all-in on custom vehicles as the luxury carmaker sees growing interest in its bespoke offerings, according to CEO Chris Brownridge.
Rolls-Royce pours £300m into factory expansion to meet bespoke car demand
Recent bespoke orders include gold sculptures, embroideries using almost 900,000 stitches and holographic paint finishes, the luxury carmaker said.
Rolls-Royce Motor Cars CEO says demand is growing for bespoke cars
Chris Brownridge, CEO of Rolls-Royce Motor Cars, discusses the outlook for the British luxury carmaker and says it is seeing growing demand for bespoke models.
Rolls-Royce to Triple Its Footprint With $370 Million Investment
Rolls-Royce hovers between 5,000 and 6,000 sales per year globally but is not positioned chase volume. Brownridge's predecessor said as much and the current CEO agrees. The company sees itself as a ...
Rolls-Royce Sold More Spectre EVs Than Cullinan SUVs In Europe For 2024
Rolls-Royce has announced the sales results for 2024 alongside a £300 million ($373 million) investment for the expansion of ...