But Tesco’s birthday cake sandwich has what we reckon could be a further claim to sandwichicity: it’s part of the meal deal.

Unlike the thick wodge M&S presented a few months ago, Tesco’s sweet treat is the same size and shape as a regular ...

The Birthday Cake sandwich has been launched for four weeks in 1,000 locations across the UK. It can be purchased alone for ...

Tesco is renowned for its meal deal offerings, with many Brits having their own go-to combo. But could you swap your ...

M&S owns the trademark for Colin the Caterpillar, a chocolate swiss-roll style cake that is iconic for its chocolate coating, ...

Tesco's latest meal deal addition is causing quite the stir: a Birthday Cake Sandwich. This sweet twist on a classic has ...

TikTok is obsessed with Tesco’s new birthday cake sandwich after this summer has created a supermarket competition for the best sweet sandwich.

Tesco’s Victoria sponge-inspired birthday cake sandwich hits 1,000 stores for four weeks as part of its meal deal offer.

Tesco has released a birthday cake-flavoured sandwich two months after the controversy sparked by the viral M&S strawberries ...

It's been a summer of viral food trends. First it was Dubai chocolate everything, then M&S released a wave of internet faves ...