Ford Motor Co. is preparing to raise prices on cars rolling off assembly lines starting next month if President Donald Trump ...

The Blue Oval says dealer showroom traffic is up "by double digits." But what happens when existing inventory runs out?

Some have speculated that Ford’s employee pricing initiative is a way to get folks to buy vehicles from the manufacturer. Q1 of 2025 saw a 1 percent sales dip in Ford vehicles. This could be ...

Car shopping experts say, depending on what a car buyer wants, they may have two months or two weeks to get it at a ...

Matt Pelc was among the car shoppers who had tariffs and potential price increases on his mind as he began researching new ...

Anderson Economic Group studied the projected impact from Trump's auto tariffs and estimated how much it will ding UAW profit-sharing checks.

So color pretty much everyone surprised when, the day after the latest tariffs went into effect, Ford rolled out a splashy marketing push declaring it's opening discounted employee pricing up to ...