I studied the subtitles of over 60,000 films and found that some genres almost always shape the tone, even in hybrids.

I looked at admissions data from over 30 countries to see who’s back at the cinema and who’s still missing. The answers say more about national culture and policy than just COVID.

Last week, I posted my research into the problem caused by the growing popularity of horror. Specifically, the word “horror” now encompasses such a broad and diverse range of films that it has begun ...