A Marietta family 20 years ago created a brand-new tradition with Elf on the Shelf, a Christmas miracle in a day and age where nostalgia rules the airwaves and gift shops.

A Fox Cub's Christmas Tale - How does Santa Claus travel the whole world in one night? In this musical adventure, set against the backdrop of the Northern Lights, Scout Elf Newsey Noel investigates ...

If Christa Pitts doesn't RSVP to your holiday party on time, cut her some slack. The co-founder of The Lumistella Company, ...

Those who are privy to the Elf on the Shelf Santaverse know that the tradition is much bigger than Scout Elf. This post appeared first in Mamasuncut - visit the original post here: What are Elf Pets ...

Until about 20 years ago, the Christmas character canon included the usual suspects: Frosty, Rudolph, the Grinch, and of course, Santa Claus himself. In the weeks leading up to December 25, children ...

Uptown is located about a mile east of downtown Grand Rapids, sharing thriving local businesses and residential communities by providing a rich local economy. With the holiday season approaching, now ...

In 2005, Chanda A. Bell teamed up with her mother, Carol Aebersold, and sister, Christa Pitts, to publish their book 'The Elf on the Shelf' Meredith Wilshere is a Society and Culture writer at PEOPLE.

When Chanda A. Bell was younger, her family had a tradition of setting out an Elf assigned by Santa to monitor the kids' behavior leading up to the holidays In 2005, she worked with her mom on ...

Will Ferrell stars in director Jon Favreau's holiday staple that hit theaters in 2003. By Ryan Gajewski Senior Entertainment Reporter Unfolding Dec. 12, the festivities will begin with a special noon ...

Warmer Atlantic water from near Greenland is heating up the depths of the Arctic Ocean, which was previously thought of as one of the few places not significantly affected by climate change. The sea ...

The Elf on the Shelf got a sparkly upgrade for its 20th anniversary as The Lumistella Company partnered with iconic crystals company Swarovski. “He is covered in 4500 Swarovski crystals,” founder ...

Before it became a Christmas must-have, The Elf on the Shelf was a small family company being sold out of the "back of the car" — until Jennifer Garner unknowingly changed everything. Bell continued, ...