Those little troll dolls you see hanging from people's backpacks are the result of an innovative marketing scheme.

As Labubu continues to take the world by storm, its producer, as well as domestic regulators, are attempting to rein in counterfeits.

The quirky creature was dreamed up in 2015 by Hong Kong-born artist Kasing Lung as part of a Nordic-inspired picture book ...

This quirky doll is taking the world by storm and it has everyone asking, "What is Labubu?" Here's what you need to know about the viral toy ...

Adults are considered the fastest-growing age demographic for toys, according to a Circana report. First-quarter 2025 toy ...

Wang Ning, 38, founder of Pop Mart, has become China’s 10th richest man after Labubu dolls gained global fame. From blind box ...

Labubus (Labubi?) are small, toothy toys that have exploded in global popularity recently. They are most often seen clipped ...

Labubu, a plush toy that can cost as little as $22, has become a luxury must-have thanks to celebrities and social media.

Two weeks ago, the US Open stole the attention away from Wimbledon by announcing a star-studded Mixed Doubles competition.

Explore the ultimate guide to all types of Labubus to buy — including rare, seasonal, and collector plushies from Pop Mart’s monsterverse.

If your Labubu doll has more than nine teeth, or if it came in a box with a shiny bright finish, it may not be a Labubu at all. It may be a “Lafufu.” Knockoffs of the wildly popular elflike ...