ROKU is testing a controversial new form of advert on its smart TVs and streaming sticks, which has prompted outrage from consumers. The tech company already has video advertisements on the home ...
The business of streaming is revolving more and more around how many ads users are willing to sit through for the sake of ...
Roku is experimenting with delivering users ads when they first turn on their streaming device. Users, understandably, are ...
Roku has started testing video ads that play automatically before users even reach the home screen, and everyone hates them.
A Roku spokesperson told Ars Technica the pre-roll videos playing for users is no fluke, but an ongoing test by the company ...
Known for pushing the boundaries when it comes to streaming ads, Roku’s latest test stepped way over the line.
Roku is testing auto-playing video ads at startup, frustrating users. The platform also has persistent banner ads that users find annoying.
According to Roku, sticking an intrusive ad before the home screen is part of "providing a delightful and simple user experience." But from what I've seen online, users are far from delighted ...
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