Make some space in your makeup drawer — a new type of lip color product has entered the chat. You’ve heard of lip stains, but ...

Used by celebrity makeup artist Carola Gonzalez, whose client list includes Hailey Bieber and Olivia Wilde, the lip stain is ...

It's no secret that lipstick can absolutely complete any makeup look. You can do all the other steps in your makeup routine, ...

Time to mix up your rotation of lipsticks and glosses? The best lip stains offer buildable, long-lasting color in various ...

Beauty trends continue to emerge on TikTok, from boyfriend blush to glass skincare routines. However, the latest beauty trend ...

Today's Top Deals Jennifer Aniston Wore a Reformation Dress That Has Certain Colorways on Rare Sale for 50% Off I Scoured the ...

E.l.f. debuts the innovative single-use Strike a Match Stick Lippies—and a funny video spot in collaboration with Tinder.

wet lip look, and Pink Slip for a lively pop of color that still looks natural and fresh. It’s not just about the subtle ...