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Adidas, NIL and women's basketball

CNBC on MSN · 18h

Adidas signs first NIL deal with girls' high school basketball player

While Smith is the first girl's high school athlete to represent Adidas, the brand has signed deals with a roster of women basketball players including Chelsea Gray, Kahleah Copper, Aliyah Boston, Aaliyah Edwards, Nneka Ogwumike, Betnijah Laney-Hamilton, Layshia Clarendon, Sophie Cunningham, Erica Wheeler, Zia Cooke, Alysha Clark and Janiah Barker.

Footwear News on MSN · 15h

Adidas Signs High School Basketball Phenom Kaleena Smith, the First Deal With Candace Parker as President of Women’s Basketball

"When I think about the future of women’s basketball, it’s clear it’s in good hands with hoopers like Kaleena," said WNBA icon and Adidas president of women's basketball Candace Parker.

Essence on MSN · 15h

Adidas Charts New Future For Women’s Basketball By Signing Rising Star Kaleena Smith As First High School NIL Athlete

With Candace Parker at the helm, adidas demonstrates its commitment to elevating women's basketball from the ground up.

FOX 11 Los Angeles on MSN21h

Inland Empire teen makes history after scoring NIL deal with adidas

Southern California teen Kaleena Smith became the first women's basketball partner to sign an NIL deal with adidas.

“The best sisterhood”: Former USC star Aliyah Boston “welcomes” Kaleena Smith to the Adidas family

Kaleena Smith became the first high school women’s basketball athlete to sign an NIL deal with Adidas on Thursday.

3d

WNBA legend Candace Parker shares her goals for retirement: 'The championship would be owning a team'

Legendary forward Candace Parker called it a career just before the start of the 2024 WNBA season due to a lingering foot ...

EssentiallySports on MSN6d

Candace Parker Protects Adidas’ Secret From $113 Billion Worth Rival as WNBA Vet Teases 2025 Project

Candace Parker's relationship with Adidas is one that has grown stronger over time. The post Candace Parker Protects Adidas’ ...

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