google ad news - Search News

Exclusive: Google offered to sell part of ad tech business, not enough for EU publishers, sources say

The European Commission last year charged Google with favouring its own advertising services, opening its fourth case against the world's most popular search engine.

The Business Journals · 4h

EU publishers rejected Google's ad platform spinoff

Following a complaint from the European Publishers Council, the European Commission opened its investigation of the search giant, charging Google with violating its antitrust laws by using its advertising technology to undermine and unlawfully block rivals.

Engadget on MSN · 1d

Report: Google offered to sell AdX to end EU antitrust suit

In an effort to quell monopoly concerns in the EU, Google reportedly offered to sell its AdX advertising marketplace. Sources told Reuters that European publishers rejected Google's offer, arguing that the company would have to divest more in order to dismantle the conflicts of interest in its online advertising operations.

EU court scraps $1.65 billion antitrust fine against Google

The Associated Press - Busines… · 1d

Google wins legal bid to overturn 1.5 billion euro antitrust fine in digital ad case

Google has won a court challenge against a 1.49 billion euro European Union antitrust fine imposed five years ago that targeted its online advertising business

Business Insider · 1d

Google Wins Court Bid Against EU's EUR 1.5 Bln Atitrust Fine Over AdSense

Google, owned by Alphabet Inc., won a legal fight with the European Union over a 1.5 billion euros or $1.7 billion antitrust fine

Bloomberg on MSN · 1d

Google Wins Fight Over €1.5 Billion EU Fine for Ads Abuse

Google won a court fight with the European Union over a €1.5 billion ($1.7 billion) fine for thwarting competition for online ads, partly making up for last week’s crushing defeat in a separate judgment for abusing its monopoly powers.

Courthouse News Service1h

Former Google exec expressed concerns about tech giant’s ad market domination

(CN) — A former Google executive testified Thursday that he was merely speculating when he wrote a memo expressing apparent ...

5don MSN

Going once, going twice: Google's millisecond ad auctions are the focus of monopoly claim

It happens in milliseconds, ideally, as you browse the web. Networks of computers and software analyze who you are, what you ...

8d

Google’s ad tech empire may be $95B and “too big” to sell, analysts warn DOJ

One estimate from an ad tech consultant who helms a strategic advisory firm called Luma Partners, Terence Kawaja, suggested ...

Google beats EU antitrust case, avoids $1.7B fine for ad monopoly

The European Commission accused Google of unfairly dominating the online ad market by preventing websites from using ...

3d

YouTube CEO Says Google Faces Plenty of Ad Tech Competition

Kicking off the second week of an antitrust trial, Neal Mohan testified that Google did what was best for consumers and the ...

3d

Google almost cut ad exchange fees ahead of antitrust crackdown

The Justice Department and state attorneys general say Google's dominance in the industry has allowed it to overcharge ...

1don MSN

Google's Privacy Sandbox adoption costs burden small ad-tech firms, industry says (Sept.9)

By Akash Sriram and Harshita Mary Varghese (Reuters) - Smaller ad-tech firms are raising competition concerns over Google's ...

PC Magazine on MSN6h

Google's Monopoly Harms the Open Web, Worsens Inflation, Experts Argue

The trial for the US Department of Justice's lawsuit against Google's ad-tech business is well underway after months of ...

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