News

As electric pickups continue to proliferate in the upper price ranges, two emerging entries are quietly preparing to upend ...
While delaying two major EVs, Ford hints at a surprising new electric truck and the return of a forgotten nameplate ...
🛻 Ford’s promised “Model T moment” on Monday might include an “affordable” small electric pickup truck called Ranchero ...
Ford filed to trademark the Ranchero name, suggesting that its upcoming compact electric pickup truck might inherit the ...
If Ford really will call its new electric ute the Ranchero, then it had better have style to match. It needs to do better than the Mustang Mach-E and Capri EVs.
Ford believes a cheap Maverick-sized electric truck could be very popular, guiding suppliers for a 190,000-unit annual capacity ...
Ford used the Ranchero nameplate from the late 1950s to the late 1970s. It was an affordable two-door passenger car with seating for two (or three) in front and a full-size truck bed at the back ...
Ford has filed a trademark for the name "Ranchero," which could be an indicator of its reported upcoming EV mid-sized pickup truck. The new trademark was filed with the United States Patent and ...