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Parle-G celebrates mothers as true friends in Friendship Day campaign. House of Mcdowell’s Soda takes Yaari Jam sky-high and ...
The CEO and chairman of Stagwell spoke with Campaign regarding the company’s Q2 earnings report that saw an 8% increase in ...
In a country where traffic violations by young riders are increasingly under the spotlight, ads like these toe a fine line between empowering youth and emboldening risky behaviour. Pulsar may be ...
In a world that rewards sameness, brands must relentlessly defend their uniqueness—or risk becoming commodities overnight ...
The fintech used its IPL slots to feature 37 startup founders, turning prime-time ads into ecosystem-driven storytelling—without the celebrity gloss.
Driven by AI-driven ad innovations and a rapidly growing user base, Reddit posted $465 million in ad revenue for Q2 2025, marking an 84% surge from the previous year.
New research from Pew shows just how dramatically AI-generated summaries are changing search behaviour, and the impact isn’t ...
The media company’s Q2 2025 earnings cited a net loss attributable to Stagwell shareholders of $5 million versus $3 million ...
While the D2C playbook will continue to grow, brands that treat retail as a relationship — not just a revenue stream — will be the ones that unlock deeper consumer engagement. The physical store, far ...
India's festive season is expected to witness a 10–12% jump in advertising spends in 2025, despite global macroeconomic concerns and a tighter festive calendar.
Adland reacts to Google's latest update after AI Overviews lead to a 79% drop in click-through rates to websites.
Meta teams up with Safer Internet India to launch a creator-led push against online scams, frauds and fake schemes.